Exciting news — there’s a huge 30%-off sale in both the Caroline-made and Gussy Sews shops, now through the Sunday night (10/18)! To help “clear the shelves”, all products are marked down 30%. We won’t be adding any new products to the shops this year, so this is a great reason to start on your Christmas shopping :) Use code HAPPY30 at checkout, we’ll take care of the rest. Hooray!
It’s been a full month since our ebook, Building a Business: how to dream, plan, make, sell and share your online shop launched — gosh, that went by speedy fast! It’s been delightful reading some of the reviews we’ve received, and I wanted to share three that were particularly uplifting:
“The Building a Business ebook is such a treasure chest of knowledge, insight and ideas. This book is useful for all ranges of businesses from an intriguing story of how businesses are built and run to an idea generator for blog posts, shop items and newsletters, and third, to an in-depth, intense math lesson on how to price your products and create a sustainable business. The book is well organized, thorough and applicable whether you have a creative business or are looking to grow your blog, newsletter or social media followings.
While reading through it I was constantly grabbing for a pen to write down ideas and have come up with a full marketing and content plan for my newsletter and an upcoming ecourse while reading it. There are so many great ideas and helpful resources in this book that I will be coming back to over and over again. I have already recommended it to three different creative businesses owner friends who have asked for help with issues that are specifically addressed in the book. I cannot recommend it highly enough as there is so much great content for such an amazing price that will be long lasting and applicable in so many scenarios.” — Lauren
“I am in love with this book! Although I have been working at my business for a while, this book is giving me the direction I need to get noticed. I am currently updating my business practices, and am using Building a Business as my go-to guide. This was the kick in the pants I needed to go from a hobby to a business. Maggie and Elise have done a great job of providing relatable advice and great resources to figure out the nuts and bolts of running a business. The advice given is invaluable!” — Naomi
“I read this book although I don’t have a handmade business and don’t plan to start one anytime soon. So far I only made and sold stuff for friends and family. Even when you make something for a friend you have to consider the costs you have (except when it’s a gift of course). I usually don’t account my time but I want to cover all expenses I have. In the past I only estimated my cost but in this book I learned how I have to price the products correctly and also include small things I haven’t thought of.
This book is full of information how to start or improve your business and also a huge source of inspiration to take action. It’s an easy read but they prompt you to think about several aspects of your business where you have to take your time to go through. My favorite quote, that I also pinned to my wall, is what I take with me from the book: I can act and accomplish or I can wait and watch.” — Andrea
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Co-authoring this ebook with Elise was unlike anything else I’ve ever done, but it was for sure one of my most rewarding projects. It gave me a lot of inspiration for the future, especially since my businesses have changed greatly since I began seven years ago. This is a good thing, change helps our souls thrive! And I’ve since gathered my ideas for a brand new project, which is really exciting :)
Thank you for all of the support you’ve given to Elise and me, however that may be. We are super grateful. And if you’ve read Building a Business, we’d love to hear your feedback via email: maggie AT maggiewhitley DOT com
PS. I’m so glad you’re a part of this community :)
A couple years ago I received an email from Elise Blaha Cripe with an invitation to co-author an eBook that would share our experiences as handmade shop owners & entrepreneurs. At the time, I had recently finished a 31-days series on the topic (Handmade Business in 31 Days), and although I had written 31 different posts relating to the topic, I had hardly dug into what I’ve learned over the last seven years. I was thrilled to hear from Elise, and of course I said yes :) I knew there was more to share and this was the perfect opportunity to fully elaborate.
I have admired Elise for a very long time. Her businesses are run differently differently than mine, and that’s what makes our eBook a well-rounded compilation of our creative journeys.
Building a Business: how to dream, plan, make, sell and share your online shop is overflowing with inspiration, advice, experiences, and resource links. Together we have written over 37,000 words with the .PDF being 114 pages.
We’ve organized the eBook into six parts, and included a BONUS section on “balancing” work and parenthood. Click here to view the table of contents and purchase our 114 page eBook for $12.
The ebook is available in three different formats: .pdf, .mobi and .epub. Read it on your tablet or mobile device, or print it out and use the margins to make notes. (Thank you Alexandra Rae Design’s for your help with the file formatting!)
I hope you’ll take a peek! Inspiration is all around you.
We also talked about success, including what defines success for me personally and why it’s important to not compare yourself to your neighbor. Click the play button above to listen, or click here for a direct link to the podcast & show notes. Oh, and here’s a list of previous She Percolates podcast episodes. Have a great weekend!