Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
Hello there!!! What a crazy few days it’s been. I feel really off schedule because my routine has shifted. I need to remember one of my favorite quotes, it’s perfect for what this week has been like: “To maintain balance you must constantly shift.” Love that…! Blogging, emailing, sewing, sleeping, eating, playing with Bauer ~ it’s all getting done, just in a different order than normal. I’m hoping put some time in with Indie Biz 3.0 ~ I am totally loving this course & craving more. 
Keep up all your hard work….you are doing great :) Change in routine is the spice of life!!!!
I hear ya, I have my job outside the home (working at the school for 3+ hours and subbing a few days, & I clean 3 houses), this week has been hectic! I wanted to scream today “ALL I WANT TO DO IS SEW!” It’s really relaxing for me to sew & my body and mind was screaming it today!
Keep up all your hard work!
Katy
Sounds like a crazy busy week!
We can all relate! Look forward to stopping back tomorrow to check out your post!
i have been SO out of my routine this week, but it’s all worth it, trust me. the end result is an awesome thing: our local homeschooler’s historical ball!! squeal!! :D
I am hoping to get some Indie 3.0 time in this weekend too! I feel so far behind and out of the loop. Ugh.